LESSON 1: KNOW YOUR BASICS
Understanding the basics of how cheese is made and the main types of cheese are fundamental to the successful execution and service level of any specialty cheese department.
Remember: Take the quiz at the end of the lesson to earn your certificate.
Remember: Take the quiz at the end of the lesson to earn your certificate.
LESSON 2: PRODUCT SELECTION & ORDERING
The success of any Cheese & Specialty department depends upon having the right product mix and an effective ordering system to ensure that the products you have selected are always available to your customers.
LESSON 3: RECEIVING & STORING YOUR CHEESE
Save time and money, plus get longer shelf life on your product by following these helpful strategies.
Remember: Take the quiz at the end of the lesson to earn your certificate.
LESSON 4: PRODUCT ROTATION
Rotating all the product is one of the most important tasks that occur regularly in any specialty cheese department.
Remember: Take the quiz at the end of the lesson to earn your certificate.
LESSON 5: CHEESE CARE
Specialty cheese can require extra care at retail to show at its best when a customer takes it home. There are a few things to keep in mind when handling bulk specialty cheese.
Remember: Take the quiz at the end of the lesson to earn your certificate.
LESSON 6: DEPARTMENT RESETS
Every now and then it’s good to rearrange your department to just shake things up a bit. It will force your shoppers to develop new routes to their favorite products and notice new items.
Remember: Take the quiz at the end of the lesson to earn your certificate.
LESSON 7: MERCHANDISING & DISPLAY BUILDING
When selling cheese and specialty, it’s important for the department to look like you’re in the business of selling cheese. That is: well-cared for, fresh-looking, abundant, and organized.
Remember: Take the quiz at the end of the lesson to earn your certificate.
LESSON 8: KEEPING A CLEAN DEPARTMENT
Cleanliness is regularly listed as one of the top three reasons consumers choose where they shop for food.
Remember: Take the quiz at the end of the lesson to earn your certificate.
LESSON 9: PLANNING PROMOTIONS
Promotions keep your department feeling fresh, encourage new sales and return business, launch new items, and help build your relationship with your supplier community.
Remember: Take the quiz at the end of the lesson to earn your certificate.
LESSON 10: USING SIGNAGE EFFECTIVELY
Signage can be very effective in establishing the merchandising tone of a cheese department. In many ways, creative signage is what sells the product. Here’s how to maximize the merchandising efforts in your department.
Remember: Take the quiz at the end of the lesson to earn your certificate.
LESSON 11: THE ART OF CROSS MERCHANDISING
Cross merchandising is more than rearranging product from one department to another. It’s all about creating a theme.
Remember: Take the quiz at the end of the lesson to earn your certificate.
Remember: Take the quiz at the end of the lesson to earn your certificate.
LESSON 16: CREATING A PRICING STRATEGY
How you price your products sends both covert and overt messages to your customers, so it’s important to be mindful and intentional when pricing specialty cheese items.
Making sure your cheese sales deliver to your company’s bottom line isn’t always a straightforward process. There are many things to consider when understanding how cheese departments become profitable.
LESSON 15: ACHIEVING YOUR MARGIN
Remember: Take the quiz at the end of the lesson to earn your certificate.
Remember: Take the quiz at the end of the lesson to earn your certificate.
Specialty cheese is expensive. This lesson breaks down some of the high input costs associated with making cheese and getting it to the marketplace.
LESSON 14: THE PRICE OF QUALITY CHEESE
Remember: Take the quiz at the end of the lesson to earn your certificate.
LESSON 13: CUSTOMER SERVICE
Whenever a customer enters the department, there is always the opportunity to help them buy more cheese than they originally planned.
Remember: Take the quiz at the end of the lesson to earn your certificate.
LESSON 12: SAMPLING YOUR PRODUCT
There is only one way to truly let customers know how your product tastes – you must sample it. Sampling is the ultimate test for the quality of the food that you sell.
It’s important to be open to new ideas that can help you grow your business, as well as your customer loyalty and trust.
LESSON 17: GAINING NEW IDEAS & STRATEGIES
Remember: Take the quiz at the end of the lesson to earn your certificate.
Developed by UNFI's Category Specialists, this training program will grow your knowledge and empower you to directly influence sales. We've developed these lessons and quizzes to guide your knowledge and win at retail.
PLEASE NOTE:
1. Feel free to take only a few lessons & quizzes at a time. You can always come back later, but keep track of your progress as you go. The system will not remember where you left off.
2. Don't forget to request your completion certificate at the bottom of the page once you pass all the quizzes in the course.
Cheese
